Peer mentoring in the industrial sales force: an exploratory investigation of men and women in developmental relationships
Article Abstract:
Peer mentoring relationships are common in sales organizations, but there have been few systematic investigations of the nature of these relationships in the sales domain. Additionally, the literature from other fields is mixed on whether men and women fare differently in mentoring relationships. We investigate the nature of mentoring in an industrial sales force, focusing on the similarities and differences between men and women in mentoring dyads. Results show that while there are many similarities, men generally perceive greater benefits to mentoring. Women who are mentored by other women, however, seem to gain in the area of job motivation, perhaps because they receive high levels of counseling and coaching from their female mentors. (Reprinted by permission of the publisher.)
Publication Name: Journal of Personal Selling & Sales Management
Subject: Retail industry
ISSN: 0885-3134
Year: 1998
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Sales force motivation using travel incentives: some empirical evidence
Article Abstract:
This study examines the use of travel incentives as motivators for a commission only life insurance sales force in the United Kingdom. A sample of 1,083 sales representatives reported that travel is a strong motivator and valued more highly than several other types of incentives. (Reprinted by permission of the publisher.)
Publication Name: Journal of Personal Selling & Sales Management
Subject: Retail industry
ISSN: 0885-3134
Year: 1988
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