Travelling light

Article Abstract:

The success of engineering businesses, operating internationally, depend on the marketing abilities of these organizations. Marketing strategies involve the selection of targets and the evolution of appropriate marketing mix programs. The marketing mix programs involve product features, pricing issues, promotional supports, selling activities, and other related factors. Marketing experts analyze and interpret vast amounts of data to unravel market opportunities and select targets. It is their work which leads to the development and production of appropriate products.

Marketing, International aspects, Marketing management

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Northern light

Article Abstract:

ScottishPower Technology offers services such as engineering consultation for the design and construction of buildings, plant and components to the development of control systems and monitoring equipment. Furthermore, laboratory services such chemistry, metallurgy and non-destructive testing with environmental monitoring for emissions, particulate contaminants, noise and electromagnetic fields are also offered. It also provides engineering, scientific, technical and project management services.

Services, Scotland, Scottish Power PLC

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Light work

Article Abstract:

Manufacturing companies are constantly striving to reduce manufacturing costs and increase the flexibility of their operations. Many companies have discovered that lasers can be valuable tools for achieving these goals. Laser materials processing technology also offers several advantages over other available processing technologies, such as low distortion, high speeds and the ability to process complex profiles. Laser technology can be used for welding, cutting, and heat treatment operations.

Methods, Evaluation, Cover Story, Engineering, Manufacturing processes, Manufacturing, Lasers, Lasers in engineering

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