Greeting card market is experiencing a generational shift
Article Abstract:
Greeting card and stationary industries are receiving more response from the younger generations, unlike the previous years where the majority of customers are middle-aged people. The industry is expecting increase in sales, as a result of this shift.
Publication Name: Souvenirs, Gifts, and Novelties
Subject: Travel industry
ISSN: 0038-4968
Year: 2006
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How a holiday becomes a card-sending occasion
Article Abstract:
History of a holiday becoming a card-sending occasion is discussed. Congressional resolutions, proclamations, religious observances, cultural traditions become holidays or celebration events.
Publication Name: Souvenirs, Gifts, and Novelties
Subject: Travel industry
ISSN: 0038-4968
Year: 2006
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