International expansion offers attractive alternative to chains seeking new markets as competition increases
Article Abstract:
Foreign markets offer fast food chains other options for expansion.
Publication Name: Food Service Marketing
Subject: Travel industry
ISSN: 0738-4254
Year: 1981
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Stepped up franchise program is key growth element in Arby's expansion into small-& medium-size markets
Article Abstract:
200 smaller sized units targeted for firms's expansion.
Publication Name: Food Service Marketing
Subject: Travel industry
ISSN: 0738-4254
Year: 1981
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RTM, Inc
Article Abstract:
President named.
Publication Name: Food Service Marketing
Subject: Travel industry
ISSN: 0738-4254
Year: 1981
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