AT&T revamps to pursue local phone, Internet markets; a variety of moves intended to take on the regional Bells in their markets

Article Abstract:

AT&T Corp. is planning many management, marketing and organizational changes in order to expand its services in local phone and Internet markets. The company wants to compete with the Baby Bells. AT&T has contracts with Internet service providers Excite@Home and MindSpring Enterprises Inc. The proposed changes were presented at a New York City meeting of telecommunications industry analysts and meant to reassure Wall Street and government regulators that the company wants to supply investors with more substantial returns and provide consumers with more choices in local phone and Internet access services. The company also plans the issue of tracking stock for its wireless unit. This stock would be traded separately from the company's common stock. AT&T Pres. John D. Zeglis will be chairman of independent wireless unit. AT&T CFO Daniel E. Somers will become chairman of cable unit and Richard R. Roscitt will be chief of the company's business services division.

Telegraph & other communications, Management dynamics, Management, Internet service providers, AT&T Corp., T, Contracts, Company restructuring/company reorganization, Reorganization and restructuring, At Home Corp., ATHM, MindSpring Enterprises Inc., MSPG

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Two new standards for wireless in duel; battle over next-generation service

Article Abstract:

The two personal communication service technologies competing for marketing center stage are code division multiple access (CDMA), and time division multiple access (TDMA). Both CDMA and TDMA process calls digitally, as well as support data communications. Both technologies achieve their respective goals of clear signal and voice quality in very different ways. CDMA breaks the contents of voice and data conversation over several channels rather than using time division. This scattering method identifies each bit of information with a code allowing reassembly on the receiving end. TDMA provides a single radio-frequency channel for one to three users by separating the conversations into small segments of sound which are interspersed and reassembled at the receiver's end. TDMA has remained the time-tested technology of choice for AT&T. Although CDMA is a newer and less-proven format, many industry insiders look to it as a more economical system to deploy.

Telephone Communication, Industry trend, Design and construction, Communications technology, Telecommunications, Personal communications services, Market Trend Market Analysis

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Jumping off the bandwidth wagon; long-distance carriers regroup

Article Abstract:

Increased investment, improvements in fiber optic equipment, and changes in the law have caused long distance capacity to outstrip demand. As prices fall, long distance carriers are seeking ways to offer services to consumers that preserve their margins. Increasingly, this has meant seeking a way to reach customers directly, instead of wholesaleing capacity to carriers. AT&T is investing heavily in the cable TV business. Other telecoms, such as Qwest, seek to purchase local telephone cos. $204 billion has been spent on infrastructure in the last 3 years.

Strategy & planning, Long Distance Telephone Svc, Long distance telephone services, Market trend/market analysis

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