Celebrity firms: The social construction of market popularity
Article Abstract:
Theoretical framework elucidates why and how the media socially reconstruct firm celebrity and discuss the implications of achieving celebrity for firm performance. Celebrity is an intangible asset that provides firms with distinct benefits that affect their competitive positions as they take nonconforming actions and seek proactively to manage impressions, and caution managers to treat celebrity as a means to an end.
Publication Name: Academy of Management Review
Subject: Business, general
ISSN: 0363-7425
Year: 2006
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Enacting competitive wars: Competitive activity, language games, and market consequences
Article Abstract:
Research in industrial/organization economics and strategies management defines 'competitive wars' as periods of intensified competitive activity which tend to have negative performance consequences for the warring firms. A model of competitive wars is developed as a socio-linguistic process enacted through strategic actions, linguistic practices and shifts in resource allocations.
Publication Name: Academy of Management Review
Subject: Business, general
ISSN: 0363-7425
Year: 2004
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Constructing deal networks: Brokers as network earchitectsE in the U.S. IPO market and other examples
Article Abstract:
The concept of the network architect to extend theory explaining how brokers create and manage structured holes in mediated markets is introduced. A model is developed in the context of the U.S. initial public offerings market and then the arguments to other market contexts are generalized.
Publication Name: Academy of Management Review
Subject: Business, general
ISSN: 0363-7425
Year: 2004
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