Consumer responses to service recovery strategies: the moderating role of online versus offline environment
Article Abstract:
Responses of consumers towards online service recovery and offline service recovery strategies are examined. Most suitable strategy that provides consumer satisfaction and greater post purchase intentions is presented.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
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A longitudinal analysis of satisfaction and profitability
Article Abstract:
Links between customer and employee satisfaction and performance are examined in detail. Changes in employee and customer satisfaction are linked to performance changes.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2000
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Anchoring effects of advertised reference price and sale price: The moderating role of saving presentation format
Article Abstract:
The effects of price saving promotional campaigns on customer preferences are evaluated.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
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