Japan's NTT agrees to buy 90% of Verio; phone giant's $5 billion bid for Colorado Web firm reflects a 67% premium

Article Abstract:

Nippon Telegraph and Telephone Corp. has offered to buy Verio Inc. for $5 billion cash, or $60 a share, which translates to a 67% premium from Verio's closing share price of $35.9375. Nippon, a major Japanese telecommunications concern, is moving into Internet and mobile communications services and expects that 70% of its revenue will come from those services by 2003. Verio, considered to be one of the United States' largest Internet service providers, hosts 395,000 Web sites and 14,000 electronic commerce sites.

Japan, Telegraph & other communications, Statistical Data Included, Mergers, acquisitions and divestments, Internet service providers, Internet service provider, Nippon Telephone and Telegraph Corp., Verio Inc.

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Biggest bottler of Coke faces antitrust suit

Article Abstract:

B.K. Miller Co., a small Maryland beverage distributor, charges Coca-Cola Enterprises Inc. with unfair marketing practices, wiretapping and filing false documents with federal investigators. CCE, Coca-Cola's largest bottler, counter-charges that Miller distributed products outside its franchise boundaries. The practice, known as transshipping, can bring on large fines; Miller denies the countercharge, and, in fact, says CCE tried to entrap the small firm.

Comment:

Two-year-old lawsuit continues with amending by B.K. Miller

Legal issues & crime, Cases, Beverage industry, Distribution of goods, Distribution (Commerce), Coca-Cola Enterprises Inc., CCE, B.K. Miller

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Coke, Pepsi face off in summer ad wars

Article Abstract:

Coke had $115.4 million in advertising spent on it in 1998, while Pepsi had $82.6 million spent on its advertising. Coke says it will stick with a more conservative tone in ads, understated and simple, claiming to reflect the values of its customers. Pepsi has already begun its summer campaign featuring a 6-1/2-year-old girl who lipsyncs Isaac Hayes in one, and Marlon Brando as the Godfather in another.

Comment:

"Joy of cola" slogan and jingle drives Pepsi's summer ad campaign

Marketing procedures, Television, Advertising Activity, Campaign Launched, Account Activity, Slogan, Coca-Cola Co. (Atlanta, Georgia), Marketing, Advertising, Soft drink industry, KO, PepsiCo Inc., PEP

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