Bowstreet speeds up Web-site customizing

Article Abstract:

Bowstreet Inc. is marketing its Business Web Factory software to smaller businesses looking to create customized Web sites. The software uses extensible markup language (XML), a programming language that not only determines how images and text are displayed on the Internet, but defines what type of objects are being shown, allowing users to link Web pages with other users and customers. Additionally, Bowstreet is developing a way by which Web sites can link with each other and exchange services.

Computer Language Software ex Military, Usage, XML (Document markup language), XML, XML (Extensible markup language), Design and construction, Company Web site/Web page, Web sites (World Wide Web), Web sites, Web site design, Web authoring software, Bowstreet Inc.

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IBM optimistically boosts an ad budget

Article Abstract:

International Business Machines is increasing its advertising budget $110 million, or 17% for TV, print ads, billboards and a doubling of online ads. In spite of an industry in the process of lower earnings and scaling back, IBM is boosting its profile of software, or "middleware" in particular. The billboards will be more abundant in Silicon Valley, Boston, Chicago and Bay Area. The campaign as a whole is aimed at technologists, technicians and top executives.

Electronic computers, Computer Software, Electronic Computer Manufacturing, Computers & Auxiliary Equip, Marketing procedures, Campaigns, Management, Computer industry, Software, International Business Machines Corp., IBM, Advertising, Gerstner, Louis V., Jr., D'Ambrosio, Lou

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Lottery operator Gtech wagers on some new markets

Article Abstract:

The CEO of Gtech Holdings Corp., William Y. O'Connor, would probably bet that his company can better handle credit card transactions, payment of utility bills and maybe even stock trading for less money than anyone else in the field, technologically speaking. With his network of 320,000 computerized betting terminals and all the expertise of transaction software that went into the business. Gtech handles lottery bets for 1.5 cents each, and debit card transaction for 25 cents. These would be good ways to diversify the business with the way the lottery market is flattening.

Comment:

Company would like to diversify application of transaction software

Services information, Amusement and recreation, not elsewhere classified, Lotteries, Other Gambling Industries, Planning, Abstract, GTECH Holdings Corp., GTK, Lottery industry, Transaction software

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