Net's real business happens .com to .com; a market that dwarfs retail e-sales
Article Abstract:
Forrester Research estimates that US companies used the Internet for business to business sales amounting to $43 billion in 1998. They predict this figure will increase to 9.4% of all such US activity in 4 years, equaling about $1.3 trillion. Businesses, such as ROC Gases, like the way the technology enables customers and suppliers to view up-to-date order information centrally over a secure Web connection, without having to fax or phone a person. The software that enables these Web transactions can cost $1 million, and companies can spend 5 to 50 times that customizing the application. For the process to work effectively, businesses must be willing to cooperate to integrate their parts of their accounting and inventory systems. But such systems can cut ordering costs and error rates. BOC spends $150,000 per year to maintain their system, which supports about $60 million of their $1.2 billion annual revenue.
Publication Name: The New York Times
Subject: Business, general
ISSN: 0362-4331
Year: 1999
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A surge in on-line ticket sales, too
Article Abstract:
Internet ticket broker Ticketmaster Online-Citysearch posted sales of $60 million for the last quarter, an increase of 300% over the comparable '98 period. The parent company, Ticketmaster Corp., attributed about 10% of its earnings to these sales. 5.8% of persons viewing the Ticketmaster Online-Citysearch site bought tickets. The company claims a typical commerce site has a sales ratio of 2.7%. There are now 23 Citysearch guide sites which increases traffic to the site. Also an important factor: Ticketmaster Group has agreements with about 80% of the entertainment venues that sell tickets in the US.
Publication Name: The New York Times
Subject: Business, general
ISSN: 0362-4331
Year: 1999
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When it comes to using the Internet to reach consumers, the operative word is 'potential.'(Advertising)
Article Abstract:
According to Jupiter Communications, in the future the Internet will be considered the fourth on the list of media used for advertising. The growth of advertising on the Internet is based on existing spending for advertising and the on-line community at large.
Publication Name: The New York Times
Subject: Business, general
ISSN: 0362-4331
Year: 1999
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