Organization and competitiveness - towards a new perspective
Article Abstract:
The new realities of the business environment necessitate the development of unique organizational capabilities to ensure the competitiveness of companies. In the past, the relationship between organization and competitiveness is narrowly focused on structure, a perspective that is no longer feasible in the emergent knowledge-based economy. In today's context, a new perspective on the link between organization and competitiveness goes beyond the structural form. It also considers organizational process and functioning, and therefore presents a more direct and dynamic conceptual bridge between organizational capability and competitiveness. Both theory and practice are taking four new directions with regards to organization. These are the shifts from cost minimization to value maximization, from harmonious alignment to creative tension, from structural design to social philosophy, and from precision instrument to living system.
Publication Name: Journal of General Management
Subject: Business, general
ISSN: 0306-3070
Year: 1999
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Success under fire: policies to prosper in hostile times
Article Abstract:
The decade of the 1980s saw many industries encounter very hostile markets, where too many competitors seek too few customers. Margins fall under the pressure of predatory price discounting. Market shares shift, at first quickly due to price differences and slower later due to other factors. Companies respond by proliferating products and services. Some companies weaken themselves with ill-advised cost reduction programs. The industry undergoes several waves of consolidation that, ironically, intensify rather than ease the industry's plight. After a period of years, the industry emerges from tough times, often due to a notable pick up in demand. Few companies do well in such a hostile environment. Those that do prosper in these markets follow policies that acknowledge this evolutionary pattern with management policies that attract customers and that discourage competitors. (Reprinted by permission of the publisher.)
Publication Name: California Management Review
Subject: Business, general
ISSN: 0008-1256
Year: 1991
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