Tax Watchdogs Suspend Vigil In Texas for '99
Article Abstract:
The Texas Council of Advertising and Magazine Publishing (TCAMP), a watchdog group which defends the industry's interests in the Texas legislature, has confirmed that it is abandoning its lobbying efforts due to a lack of pressing issues and decreasing member support. Individual board members will still be able to use their contacts in the legislature and government-relations committees ofother trade groups, such as the American Advertising Federation, but the organization will not directly lobby the government on taxes and other issues. TCAMP has long had difficulty collecting dues from agencies outside the largest shops in Dallas and Austin. Officials of the watchdog group say that the group's function in protecting the industry is crucial and that 'catch up' efforts may be necessary if the legislature turns hostile to advertisers.
Publication Name: ADWEEK Southwest
Subject: Business, general
ISSN: 0746-892X
Year: 1999
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FlashNet Picks Richards
Article Abstract:
Internet service provider FlashNet Communications has signed an exclusive contract with The Richards Group to consolidate all its marketing activities in a single agency. FlashNet, which expects to go public soon and raise up to $46 million, will advertise through Richardson and the agency's Click Here online marketing unit using a variety of media. It plans television, radio, print, outdoor, direct-mail and Internet campaigns that were previously assigned individually to smaller agencies. The company chose Richards after informally evaluating several undisclosed firms. FlashNet has 200,000 residential and business subscribers in 450 cities.
Publication Name: ADWEEK Southwest
Subject: Business, general
ISSN: 0746-892X
Year: 1999
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