The check's in the mail
Article Abstract:
The profile of the company Delux Financial Services with information about history, services and the transformation of the company from a check printer to a check retailer are presented. The management strategies and B2B marketing ventures of the company are also discussed.
Publication Name: Marketing Management
Subject: Business, general
ISSN: 1061-3846
Year: 2005
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Save America's dying brands
Article Abstract:
Saving brands requires excellent marketing skills. Marketing executives must utilize research and analysis to ensure that their brands continue.
Publication Name: Marketing Management
Subject: Business, general
ISSN: 1061-3846
Year: 2001
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Fact finder
Article Abstract:
The factors that should be considered when deciding on advertising campaigns are discussed.
Publication Name: Marketing Management
Subject: Business, general
ISSN: 1061-3846
Year: 2006
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