The management of intellectual assets: a new corporate perspective
Article Abstract:
The great expansion of the service sector in Western capitalist countries have underscored the importance of intellectual assets which are now recognized as a strategic business asset. Intellectual assets are part of a transformation process, adding value to inputs. The accounting profession is uneasy over how to account for these assets because they have no proper exchange value. Intellectual assets are characterized: as difficult to accumulate and acquire; as capable of simultaneous multiple use; and as inputs or outputs of the business process. Businesses must implement strategies utilizing these assets to provide corporate advantages using opportunities such as training to enhance the intellectual asset base, as well as recognizing that every business activity either enhances or degrades the intellectual asset base.
Publication Name: Journal of General Management
Subject: Business, general
ISSN: 0306-3070
Year: 1989
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How to control a joint venture even as a minority partner
Article Abstract:
Managers in joint ventures face the problem of wanting to maintain control over operations while being involved in a deal which requires shared ownership. Research identifies factors which influence the ways managers exercise control in order to make sure that joint ventures meet their expectations. The data was gathered by comparing successful and less successful joint ventures and there are indicated methods for enhancing the likelihood of successful control without jeopardizing the partnership.
Publication Name: Journal of General Management
Subject: Business, general
ISSN: 0306-3070
Year: 1988
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