To franchise or not to franchise: an analysis of decision rights and organizational form shares
Article Abstract:
A model for guiding entrepreneurs in deciding to take franchising as an organizational form has been developed. Decisions are allocated between the franchisor and the franchisee so that knowledge is used more efficiently in controlling the franchise. Franchises are negatively affected by risk and human capital. Interindustry data is used in a discrete choice model to test these propositions.
Publication Name: Journal of Business Venturing
Subject: Business, general
ISSN: 0883-9026
Year: 1996
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First mover advantage through franchising
Article Abstract:
The author finds that a first mover advantage is created by franchising retail outlets, which leads to high market share and superior profitability.
Publication Name: Journal of Business Venturing
Subject: Business, general
ISSN: 0883-9026
Year: 2003
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Franchise turnover and failure: new research and perspectives
Article Abstract:
An analysis of new franchise failure rates is provided.
Publication Name: Journal of Business Venturing
Subject: Business, general
ISSN: 0883-9026
Year: 2003
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