A method for selecting a subset of alternatives for future decision making
Article Abstract:
An algorithm for selecting a subset from a large number of alternatives is presented. The criterion for selecting the subset is based on the assumption that at least one alternative will be chosen and implemented once the uncertainties are resolved. Intuitively, the subset may contain alternatives with high expectation and minimal uncertainty as well as alternatives with low expectation and high uncertainty. These subset selection techniques can be applied in such areas as foreign direct investment and new product development.
Publication Name: European Journal of Operational Research
Subject: Business, international
ISSN: 0377-2217
Year: 1997
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Modeling competitive pricing and market share: anatomy of a decision supportsystem
Article Abstract:
The development, implementation and application of the PRIce-DEMand model (PRIDEM),a computerized decision support system for optimal price determination, is detailed. PRIDEM's concrete advantages over other product pricing models are featured. Use of the model is implemented on either a mainframe of a personal computer. Its limitations are also delineated.
Publication Name: European Journal of Operational Research
Subject: Business, international
ISSN: 0377-2217
Year: 1992
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A tactical model for resource allocation and its application to advertising budgeting
Article Abstract:
A study examines resource allocation and its application to advertising budgeting using models for optimal product positioning.
Publication Name: European Journal of Operational Research
Subject: Business, international
ISSN: 0377-2217
Year: 2006
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