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Article Abstract:
Toronto, Ontario-based Cyberplex has achieved recognition from clients and observers due to its ability to solve business problems through the Internet. Cyberplex Pres and CEO Dean Hopkins and partner Vernon Lobo's original dream of creating a cybermall has resulted instead in the creation of Internet services which has successfully earned revenues of $9.5 million in 1998. Among its clients are Labatt, Eaton's, Sprint, Four Seasons Hotels and Resorts, Mackenzie Financials, Sony and Nova Scotia Power.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 1999
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Excite spends $6.5M to stir up users
Article Abstract:
Toronto, Ontario-based Excite Canada has launched a new Internet portal backed by $6.5 million in multimedia spending in 2000. The company hopes to attract people that have not established strong ties to a particular portal to its new site. The portal has 16 charter advertisers, each of which will have access to Excite's abilities to track online users and their browsing habits. A marketing campaign for the Excite portal was started in Feb 2000 and will run for three months.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2000
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Advertisers stand by embattled iCrave
Article Abstract:
Advertisers using the controversial Web streaming service of Montreal, Quebec-based, Internet World Wide Web site iCraveTV.com appear to be unconcerned by a number of lawsuits pending against the online service from some US broadcasters and entertainment interests. For example, Ontario-based itravel2000.com believes that the number of visitors to its site increased by 15,000-20,000 per day because of iCraveTV's barrage of negative publicity.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2000
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Comment about this article or add new information about this topic:
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