Bright futures
Article Abstract:
Toronto-based CRM launched a unique program called KidsFutures, which combines a loyalty program with higher education cash savings for consumers. Many big-time marketers like, Procter & Gamble, Sprint Canada and Kodak Canada, have signed up for the program that will not only help them reach their targeted consumers but also reflect their interest in the consumers and the future of their kids.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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Q&A
Article Abstract:
MSN International's vice president of trade marketing and sales, Chris Dobson, shares his perspectives on potential of online advertising.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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Insights on the go
Article Abstract:
Reasons for slow growth pace and the future prospects of pod casting industry is discussed.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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