Bulgarian consumers' perceptions of products made in Asia Pacific

Article Abstract:

Consumers in Bulgaria tend to rely on information based on experiences and peer knowledge when purchasing imported products, as proven by a study involving 135 indigenous consumers. Results indicate that among Asian Pacific countries, Japan is best preferred by Bulgarian consumers not only in terms of quality and overall assessment but in price and facilities as well. It was also shown that products manufactured in India are the least preferred by local consumers.

Consumer Behavior, Analysis, Economic aspects, Beliefs, opinions and attitudes, Bulgaria, Bulgarians

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Export barriers: non-exporters' perceptions

Article Abstract:

Previous studies have focused on the role of export barriers in a firm's internationalization behavior. However, these studies were limited to firms which have started to sell their products abroad, failing to present the views of non-exporting firms regarding the obstacles they will face when they start export operations. The perceptions of non-exporting firms on the factors that impede exporting are empirically presented.

Administration of General Economic Programs, Trade Barriers, Exports, Nontariff trade barriers

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Overcoming the limits of exporting research using the relational paradigm

Article Abstract:

Analysis of export research activities by using the relational perspective which involves interactions and involvement between buyers and sellers. Export management is viewed as relationship management with foreign customers.

Marketing procedures, Science & research, Management dynamics, Intnl Marketing, Management, Company business management, Export marketing, Customer relations, Exporters

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