China's challenge
Article Abstract:
The improvement in the economic conditions of China is discussed. The growth of middle class spending on consumer goods is also presented.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
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Behind slow growth in Europe: Citizens' tight grip on wallets
Article Abstract:
Consumer spending in Europe is low compared to the United States, slowing economic growth.
Publication Name: Wall Street Journal. Europe
Subject: Business, international
ISSN: 0921-9986
Year: 2004
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Impact of personal orientation on luxury-brand purchase value
Article Abstract:
The impact of consumer buying of luxury goods on international markets is examined.
Publication Name: International Journal of Market Research
Subject: Business, international
ISSN: 1470-7853
Year: 2005
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