The Benelux market for textile washing products: market shares: textile washing products: manufacturers': Benelux
Article Abstract:
The textile washing products market in Benelux, a region consists of Belgium, the Netherlands and Luxembourg, is led by Procter & Gamble, claiming a 35% share of value sales in 1997. Procter & Gamble's market share is just over twice the market share of its nearest competitor in the market, Henkel. Henkel musters a market share of 17% in 1997, an increase of one percentage point over 1996. Unilever, on the other hand, is just a fraction of a percentage point behind Henkel, cornering a value share of 17%, which is virtually the same as that of registered in 1996.
Comment:
Is the third leading co in textile washing prods mkt in Benelux, w/ a 17% value share in 1997
Publication Name: Market Research Europe
Subject: Business, international
ISSN: 0308-3446
Year: 1998
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The Benelux market for textile washing products: market sectors: detergents: value trends
Article Abstract:
Sale of detergents in Benelux, the region composed of Belgium, the Netherlands and Luxembourg, has reached $578 million in 1997, a decline of 5.4% in nominal terms compared to sales registered in 1993. Concentrated powder and liquid detergents corners 58.1% of the total detergent sales in 1997, while traditional powders and liquids represent the remaining 41.9%, or $242 million, of the sectoral sales in 1997.
Comment:
Luxembourg: Sales of detergents reaches $578 mil in 1997, a decline of 5.4% in nominal terms from sales in 1993
Publication Name: Market Research Europe
Subject: Business, international
ISSN: 0308-3446
Year: 1998
User Contributions:
Comment about this article or add new information about this topic:
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