Exploring export sales management practices in small- and medium-sized firms
Article Abstract:
The existence of important differences in exports sales management practices, export sales structure design and export sales behavioral qualities is examined. It is concluded that sales management functions are more effectively managed at high-level of export involvement.
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 2003
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Factors facilitating and impeding the development of export market-oriented behavior: a study of Hong Kong manufacturing exporters
Article Abstract:
An empirical analysis on the development of international exports scenarios is presented by focusing on Hong Kong's manufacturing industries.
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 2006
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Export market-oriented behavior and export performance: the moderating roles of competitive intensity and technological turbulence
Article Abstract:
The export marketing functions of Hong Kong manufacturing firms are discussed.
Publication Name: International Marketing Review
Subject: Business, international
ISSN: 0265-1335
Year: 2003
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