In Hong Kong's crowded media market, Jimmy Lai supplies what readers want
Article Abstract:
Next Media Group Chmn. Jimmy Lai has been a phenomenon of sorts in Hong Kong's highly competitive newspaper and magazine market. In a relatively short time, Lai has managed to transform the industry, carving out a nascent media empire with his instinctive ability to pinpoint and provide what Hong Kong readers want. Lai, who built up the Giordano clothes chain, also depends heavily on focus-group research to determine the kind of content for his publications.
Publication Name: The Asian Wall Street Journal Weekly
Subject: Business, international
ISSN: 0191-0132
Year: 1996
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Price war among Hong Kong dailies sends paper stocks reeling on exchange
Article Abstract:
An ongoing price war among Chinese-language newspapers in Hong Kong has drastically brought down their market share in the industry. Stock prices also plunged and industry analysts foresee the eventual beneficiary of such an economic war to be the English-language newspaper publisher South China Morning Post Holdings. As for the combatants, likely survivors may be the Oriental Press Group, the Apple Daily and the Ming Pao Daily.
Publication Name: The Asian Wall Street Journal Weekly
Subject: Business, international
ISSN: 0191-0132
Year: 1995
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Lai's Apple Daily takes no. 2 spot in reader survey
Article Abstract:
Chinese businessman Jimmy Lai Chee-ying's recently-launched newspaper,'Apple Daily,' has become the second most popular newspaper in Hong Kong for the 1st half of 1995. Based on the a study conducted by Survey Research Hong Kong Ltd., the 'Apple Daily' had a readership of 1.2 million while the market-leader,'Oriental Daily,' had a total of 1.4 million readers. The mass-market newspaper was launched in Jun. 1995.
Publication Name: The Asian Wall Street Journal Weekly
Subject: Business, international
ISSN: 0191-0132
Year: 1996
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