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Le Defi Americain, again: the American way of business is winning converts in continental Europe

Article Abstract:

European corporations, such as Daimler-Benz, have learned a great deal from the US system of doing business. This trend is good for European corporations, as profits are up. Foreign ownership of shares in European companies and other topics are discussed.

Publisher: Economist Newspaper Ltd.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 1996

Europe, Cover Story

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When multinationals marry

Article Abstract:

The growing number of alliances may make trade protectionism harmful to US firms, and it is also making nationalistic differences ambiguous. More alliances have been formed in order to spread the increasing costs for product development and marketing.

Publisher: Economist Newspaper Ltd.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 1992

United States, Japan, Japanese foreign relations, United States foreign relations

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Subjects list: Economic aspects, International business enterprises, Multinational corporations

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