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Mexican wave

Article Abstract:

A Filipino couple is running an unusual business of serving the Filipinos who work on the cruise ships that dock everyday on the Mexican resort island of Cozumel. They cook two hundred meals a day serving the favorite hometown dishes making 20,000 dollars a week and are planning to open a second branch in the island's main port.

Author: Millman, Joel

Publisher: Review Publishing Company Ltd. (Hong Kong)
Publication Name: Far Eastern Economic Review
Subject: Business, international
ISSN: 0014-7591
Year: 2004

Mexico, Philippines, Practice, Restaurateurs

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Building Asian brands

Article Abstract:

The challenges faced by Asian manufacturing companies who intend to build global brands are discussed.

Author: Ruimin, Zhang

Publisher: Review Publishing Company Ltd. (Hong Kong)
Publication Name: Far Eastern Economic Review
Subject: Business, international
ISSN: 0014-7591
Year: 2006

Forecasts, trends, outlooks, Asia, Product Development, Market Research & Product Development, Analysis, Management, Manufacturing industry, Manufacturing industries, Forecasts and trends, Market trend/market analysis, Brand name products, Brand names, Company business management, Time to market

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