Wireless War: WAP vs. I-Mode

Article Abstract:

WAP, Wireless Application Protocol, is in Europe is being threatened by Nippon Telegraph and Telephone Corp.'s I-Mode standard.

Standards, Brief Article, Nippon Telegraph and Telecommunications

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Symbian falls short of goal to become Microsoft of mobiles

Article Abstract:

Symbian Ltd., based in London, U.K., is failing in its effort to become the "Microsoft of mobiles." The article discusses the company's role in this year's CeBIT show, where Symbian seems to be being overshadowed by its owners, Nokia Corp. and Telefon AB L.M. Ericsson.

United Kingdom, Prepackaged software, Software Publishers, Germany, Sweden, Product introduction, Communications Software NEC, Computer software industry, Software industry, Telecommunications software, Telefonaktiebolaget LM Ericsson, Symbian Ltd.

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Nokia bets one global message will ring true in many markets

Article Abstract:

Nokia Corp. is launching a global advertising campaign across Europe, Africa and Asia, and has a U.S. campaign in the works. The cellphone maker is gambling that the uniformity of its campaign, handled by agencies SEK & Grey in Europe and Bates Advertising in Singapore, will give Nokia headsets an advantage in diverse markets.

Telephone and telegraph apparatus, Europe, Marketing procedures, Contracts & orders received, Advertising agencies, Advertising, Asia, Cellular Mobile Tel Equip, Agencies, Global Marketing, Advertising Activity, Africa, Contracts & orders let, Analysis, Planning, Cellular telephones, Wireless telephones, Contracts, Contract agreement, Company business planning, Wireless telephone, International marketing, Wireless voice/data device, Global strategy (Marketing), Bates Advertising

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