Pro-VLT side to spend more on ads

Article Abstract:

Hospitality Alberta, a coalition of the Alberta Hotel Association and Foodservice Association, is reportedly considering spending as much as $900,000 on a campaign in support of the Video Lottery Terminals, the gambling machines that have stirred controversy in the area. More than half of Alberta, Canada, is set to vote on the retention of the gambling machines during plebiscites set on Oct. 19, 1998. About 6,000 of the VTLs are presently in the province's bars and casinos. Earlier, hoteliers and restaurateurs launched a $90,000 pro-VLT campaign in summer 1998, and plans to roll out the new campaign in September 1998.

Market information - general, Marketing procedures, Facilities & equipment, Industry Market Data, Other Commercial and Service Industry Machinery Manufacturing, Campaign Launched, Coin-Operated Amusement Equip, Coin operated recreation equipment, Article

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Just great ads

Article Abstract:

A-Wear Clothing Co, Vancouver, Canada-based men's and women's clothing designer and retailer injects humor in its marketing campaigns by making fun of high fashion foolishness. The company's award-winning advertisements are aimed at 19 to 36-year-old male and female customers looking for stylish, well-made clothes at a reasonable price. Each year, the company spends 3.5%-40% of its sales revenues on advertising in transit shelters, billboards, magazines, newspapers and direct mailings.

Advertising, A-Wear Clothing Co.

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'Tis the green season: festive parties that are kind to the environment just make sense. Here's how to show your company's green side

Article Abstract:

Choosing venues that have green values and practices as well as using less energy are some of the ways to keep corporate events more environmentally friendly. Delivering unused food and even donating used floral arrangement to seniors home or charities are other techniques to keep these events green.

Sales Meetings, Methods, Environmental aspects, Environmental movement, Environmentalism, Conferences and conventions, Office parties

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