Leisure on the Internet
Article Abstract:
A wide range of internet leisure activity includes booking tickets, placing bets and shopping to chat rooms and e-mail. Leisure on the internet will continue to expand with provision becoming more freely available, cheaper, and quicker.
Publication Name: Leisure Intelligence (Mintel)
Subject: Business, international
ISSN:
Year: 2000
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The influence of media on advertising effectiveness
Article Abstract:
Empirical results, which examine the impact of the use of internet, posters and radio in advertising, are presented.
Publication Name: International Journal of Market Research
Subject: Business, international
ISSN: 1470-7853
Year: 2005
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