Segmenting police 'customers' on the basis of their service quality expectations
Article Abstract:
Police 'customer' service performance expectations can be divided into specific demographic groups. When customers are grouped accordingly, police service supervises activities to increase both resource expenditure and service performance, while reducing service deficiencies. The service quality expectations has proven the efficiency of segmenting customers.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 1998
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Service quality in public services as a segmentation variable
Article Abstract:
The impact of quality of service on market segmentation of public services is analyzed. The role of perceived service quality in evaluating marketing efforts is also discussed.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 2007
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Understanding customer role and its importance in the formation of service quality expectations
Article Abstract:
Customer service quality and customer satisfaction are evaluated through an expectation formation model.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 2000
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