The influence of culture on industrial buying selection criteria in Taiwan and Mainland China
Article Abstract:
This study investigated the effects of culture on two industrial vendor selection criteria, price and delivery schedule. Hofstede's dimensions and Chinese Culture Connection's Chinese value survey (CVS), two instruments based on different constructs, were used together to represent the cultural characteristics of industrial buyers from Taiwan and Mainland China. The findings indicated that the CVS was more suitable for detecting cultural differences between these two areas and that masculinity, integration, and moral discipline had significant effect on price awards. (Reprinted by permission of the publisher.)
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 1995
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Equipment lease accounting in industrial marketing strategy
Article Abstract:
Industrial marketers have long used the lease as a sales and promotional tool. It has helped promote many products that otherwise could not be sold because of a buyer's lack of desire or inability to pay for an asset outright. As transportation equipment often requires a significant capital investment, the need to research the lease-purchase decision is imperative. Correspondingly, a thorough understanding of accounting standards constraining financial arrangements for transport equipment selected is necessary. (Reprinted by permission of the publisher.)
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 1991
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