Why the music industry may gain from free downloading - the role of sampling
Article Abstract:
Negative and positive aspects of downloading digital products on the firm's sales are discussed.
Publication Name: International Journal of Industrial Organization
Subject: Business, international
ISSN: 0167-7187
Year: 2006
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Beyond disconfirmation: the role of generosity and surprise
Article Abstract:
The impact of cultural identity on customer service, in Taiwan, is examined.
Publication Name: International Marketing Review
Subject: Business, international
ISSN: 0265-1335
Year: 2005
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