Waiting for Oprah
Article Abstract:
Mystery writer Erwin Buck launched his self-published first novel entitled Angel's Landing. The first third of the book is about an advertising company in Toronto called Madigan & Madigan. Ron Tite, the creative director at Sharpe Blackmore, helped a woman recover her purse that was snatched by two teenage muggers. A detail of the incident is discussed in the article.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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Giving good fit
Article Abstract:
The Winnipeg-based Silver Jeans, a unit of Western Glove Works, recently unveiled a premium line of jeans called 1921, and priced them reasonably at $140, unlike other premium brands which cost nothing less than $200. CEO Silver discusses his successful marketing strategies.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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All-in-one loyalty cards on their way
Article Abstract:
Toronto, Ontario-based Acarta has developed a new kind of loyalty card that endeavors to reduce wallet overload for Canadians. One card will combine all loyalty programs, thus limiting the need to fumble around looking for a particular card.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2001
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