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Merck cuts sales forecast for Zocor

Article Abstract:

The author examines Merck and Company?s announcement that it will be force to revise earlier 2003 sales projections on its popular cholesterol fighting drug Zocor. Topics include sales levels, profit margins, and competition.

Author: Loyd, Linda

Publisher: Philadelphia Newspapers, Inc.
Publication Name: Philadelphia Inquirer (PA)
Subject: Business, regional
ISSN: 0885-6613
Year: 2003

Business losses, Merck & Company Inc.

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Enterprise of old drugs, old friends

Article Abstract:

The author examines the growing success and the story behind the founding of Endo Pharmaceuticals Inc. Topics include industry- related background of company founders, marketing of Lidoderm, and business growth and profits.

Author: Loyd, Linda

Publisher: Philadelphia Newspapers, Inc.
Publication Name: Philadelphia Inquirer (PA)
Subject: Business, regional
ISSN: 0885-6613
Year: 2003

Product information, Marketing procedures, Executive changes & profiles, Officials and employees, Marketing, Company marketing practices, ENDO Pharmaceuticals Inc., Lidoderm (Medication)

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Subjects list: United States, Pharmaceutical industry, Finance, Profit, Profits, Company financing

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