Cars and profits: is there a connection?
Article Abstract:
The political changes in eastern Europe have opened up opportunities for west European and American automobile manufacturers to invest in the region. Modern, efficient, east European-based car plants could potentially supply not only east European demand for quality vehicles, but could also be used as an export base to serve other parts of the world. Numerous problems must be overcome before this scenario becomes a reality. Political instability, economic stagnation, and the antiquated production habits of east European industry are some of the most obvious problems. Several companies are nevertheless preparing plans to expand their operations in the region, including Fiat SpA, Volkswagenwerk AG, General Motors Corp, and Ford Motor Co.
Publication Name: Accountancy
Subject: Business
ISSN: 0001-4664
Year: 1991
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Quality drive or flight of fancy?
Article Abstract:
Business travellers often find air travel uncomfortable and inconvenient. Common complaints of businessmen travelling to continental Europe include tedious check-in procedures, troublesome flight delays and uncomfortable airline seats. British Airways PLC (BA) is one airline which has responded to growing passenger complaints by instituting a customer service-oriented quality initiative. BA is relying on improved in-flight service, better marketing strategies and time-saving computer technology to attract more business travellers.
Publication Name: Accountancy
Subject: Business
ISSN: 0001-4664
Year: 1992
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