Display promotes milk Mustache event
Article Abstract:
Milk Mustache Makers will be delivered via shipper displays in volumes of 200 per display, as part of a promotion called the Milk Mustache Maker Event, developed by the McCracken Brooks Agency, for the Milk Processor Education Program. A Milk Mustache Maker, given free to every buyer of 2 gallons of milk and 0.5 gallons of chocolate milk, includes milk facts, a booklet that offers cross-category coupons and milk drink recipes. The program, which is entirely turn-key for retail grocery accounts, will place an estimated 25,000 shipper displays with a total of 5 million Milk Mustache Makers.
Publication Name: Creative
Subject: Business
ISSN: 0737-5883
Year: 1999
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Sound Source display promotes free video
Article Abstract:
Sound Source Interactive, Inc., a Calabasas, CA-based children's software developer, is offering a free video to customers who buys specially marked educational software as part of its back-to-school promotion. The back-to-school offer is exhibited on a free-standing display that can hold 36 units of the various video software. Software titles with peel-off mail-in coupons with free video marks could be exchanged for videos with a variety of selection including The Land Before Time series, An American Tail and Casper the Ghost.
Publication Name: Creative
Subject: Business
ISSN: 0737-5883
Year: 1998
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Display promotes 'Mustaches of the Millennium'
Article Abstract:
The American Dairy Assn is promoting dairy products by giving away the Mustaches of the Millenium Celebrity Calendar Shipper Display with every purchase of two milk gallons. The association will distribute more than 10 million calendars to over 20,000 supermarkets across the US. Minneapolis, MN-based promotion agency McCracken Brooks created and implemented the promotion featuring 12 celebrities with milk mustaches.
Publication Name: Creative
Subject: Business
ISSN: 0737-5883
Year: 1999
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