Gaining a Competitive Edge with Video Training

Article Abstract:

Video training offers the telephone sales representative an advantage over traditional over-the-phone sales campaigns. The prospect, normally wary of the canned talk routines of the past, reacts more favorably to the telephone sales rep with genuine knowledge of his needs. Video and film training offer the telemarketing manager an effective means to conduct training in real selling situations intended to gain and hold the prospect's attention.

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Video and Telemarketing: A Powerful New Partnership

Article Abstract:

An innovative approach to marketing that is becoming popular within the business community is the combined use of video and telemarketing for increasing sales. After potential customers have been contacted, a videotape of a product or service is mailed. Shortly thereafter, customers are contacted and asked about the product or service and if they wish to make a purchase. A description of this new technique and how it can be used is presented.

Marketing, Product introduction, Sales, Promotion of Product, Marketing Strategy, New Technique

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Video Training for Better Business Productivity

Article Abstract:

Video-based training is becoming a viable alternative for the telemarketing manager. Solid business reasons are presented for deciding between off-the-shelf programming and self-produced programming. The business reasons for today involve how to expand upon current uses of video and how to implement video most effectively to meet specific training goals of the telemarketing manager.

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