Relationship development in a multinational utilities network
Article Abstract:
The long term strategic relationship between the buyer and seller, with regard to service industries in United States, is analyzed.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2006
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Demographic correlates of loyalty in a service context
Article Abstract:
The influence of demographic characteristics on consumer loyalty and retention patterns in services sectors is examined.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2007
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What factors influence customer-oriented prosocial behavior of customer-contact employees?
Article Abstract:
Employee attitudes and its relation with customer relationship management in services industry are analyzed.
Publication Name: The Journal of Services Marketing
Subject: Business
ISSN: 0887-6045
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
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