Tesco links up with Cirio for Italian job
Article Abstract:
The UK supermarket retailer Tesco, has announced that it is joining forces with Cirio, the Italian food brand to develop new Italian food products. Tesco is planning an own-brand range of soups, dried pasta and sauce-based meal solutions. It is hoped that the range will go on to the shelves before the end of 1998. Cirio produces the Tesco brand products Authentic Italian Pasta sauces and chopped tomatoes. The Italian company hopes to make full use of the alliance and utilise it as a way of moving into other international markets.
Comment:
Tesco joins forces with this co, Italian food brand to develop new Italian food prods
Publication Name: Super Marketing
Subject: Business
ISSN: 0261-4251
Year: 1998
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Luigi Ceriani, 1912-1999
Article Abstract:
Biographical information concerning the founder of Banca Nazionale del Lavoro Luigi Ceriani is provided.
Publication Name: Banca Nazionale Del Lavoro Quarterly Review
Subject: Business
ISSN: 0005-4607
Year: 1999
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