More multichannel merchants find gift cards redeeming
Article Abstract:
The reasons for the rise in the sales of gift cards and the use of online promotions by multichannel merchants to boost the sales of gift cards are discussed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
Postcards are gems to Diamond Organics
Article Abstract:
The effective usage of postcards by organic food marketing firm Diamond Organics is discussed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: Betty Crocker deserts longtime customer loyalty program, catalog. Colonial Hardware retools DM program
- Abstracts: Speaker: India's DM industry offers challenges, opportunities
- Abstracts: The power of perfectly timed communications. Settlements raise standards on continuity club plans
- Abstracts: Health lists are growing market. Future of healthcare DM lies in e-mail
- Abstracts: What would a national privacy law do to your marketing? Watch for 3 legal issues next year