Consumers drive communication shift
Article Abstract:
Consumers' choices are riding the modern day marketing communication approaches, the influence of this on health care marketing services is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Influence, Consumer preferences, Marketing communications
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Data-driven model engages providers when reps can't
Article Abstract:
Few steps on how healthcare marketers can build meaningful and long term relationships with healthcare providers are discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Management dynamics, Management, Client development, Company business management, Marketing executives
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Selecting the right health care BTB list
Article Abstract:
Tips for selecting the right health care business-to-business list for marketers are presented.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Advertising, Advertising and Related Services, Industrial Advertising, Business-to-business advertising, Business to business advertising
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Subjects list: Methods, United States, Health care industry, Marketing, Company marketing practices
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