Forrester: Use e-mail best practices to stop overload

Article Abstract:

Forrester Research consulting analyst Shar VanBoskirk says that companies should use e-mailing marketing best practices, to counter the over-usage of this mode, to build stronger relations with the consumers.

Evaluation, Beliefs, opinions and attitudes, Forrester Research Inc., Email marketing, Vanboskirk, Shar

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Zoomerang survey service helps boost returns

Article Abstract:

Online job portal Career Builder.com is using customer service surveys of Market Tools Zoomerang in to their new business plans. Complete details in this context are presented.

Contracts & orders received, Management dynamics, Employment Placement Agencies, Employment Agencies, Contracts & orders let, Personnel Supply Services, Employment Services, Market Survey Techniques, Management, Usage, Contracts, Contract agreement, Company business management, Market surveys

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Web analytic will grow to a billion-dollar industry by 2010, Jupiter's Peterson says

Article Abstract:

Eric T. Petersen, founder of web analytics and senior researcher at Jupiter Research discuss the future of his new venture.

Interview, Jupiter Realty Corp.

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