Great Universal Stores struggles as it restructures business
Article Abstract:
Great Universal Stores PLC (GUS) posted profits of $685 million in FY 2000 ended Mar 31, compared with $760 million in the previous fiscal year. The decline in profits is largely due to a significant drop in home shopping sales. Other factors are the major restructuring of GUS' Argos and Home Shopping retail and catalog businesses and the poor performance of Experian in the US.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2000
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DM spending rising sharply in UK; Web outlays falling
Article Abstract:
UK companies intend to spend more money on direct marketing in 2001 than on any other marketing efforts, according to Bellwether Report published in Jan 2001. The report is prepared regularly by UK firm NTC Research for the Institute of Practitioners in Advertising. While the report did not break down spending in individual marketing sectors, it estimated that the overall marketing outlays in the country in 2000 were about 33 billion pounds sterling including production costs.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
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Reader's Digest comes back strong
Article Abstract:
Reader's Digest Association Inc managed to turn its Benelux operation into a profitable unit, with earnings increasing fourfold in the fiscal year ended Jun 30, 1999. After being nearly divested, the Benelux publication boosted circulation to exceed the 400,000 mark. Reader's Digest intends to put more emphasis on a communications program for the magazine, including the placement of several radio advertisements.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 1999
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