Is e-mail deliverability overrated?
Article Abstract:
Online marketers should shift their focus from campaign-centric to customer-centric practices and platforms. Few steps, for the paradigm shift, are presented.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
General services, Company systems management, Information management
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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Integration of e-mail with other channels needs work
Article Abstract:
Findings of Forrester Research report on usage of e-mail marketing by the marketing industry of United States are presented.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Usage, Reports, Email marketing
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Turn traffic into customer relationships
Article Abstract:
Need for marketers to identify the anonymous search engine visitors and convert them into potential customers is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Forecasts, trends, outlooks, Methods, Forecasts and trends, Market trend/market analysis, Customer relationship management, Database marketing
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Subjects list: United States, Management, Marketing industry, Company business management, Internet marketing
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