New York Times dives into retail with new catalog, online store
Article Abstract:
The New York Times Co intends to launch a catalog in late 2000 that will make use of the newspaper publisher's more than a century-old archive of photographs and news items. The company has released a similar catalog in 1996 in commemoration of 100 years of ownership by the family of Adolph S. Ochs. The Times' move into the realm of direct marketing follows the successful launch of its mail-order business and online store.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2000
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Bombay pins growth on kids catalog, site
Article Abstract:
Furniture retailer Bombay Company Inc. will launch a Web site and catalog of children's furnishings, called Bombaykids.com.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
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NYTimes.com Bolsters Data Collection
Article Abstract:
NYTimes.com, the popular news Web site operated by the New York Times Co., will have a redesigned registration form. The registration form will seek additional personal data from online users, such as buying habits, as part of a traditional direct marketing approach.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
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