OgilvyOne panel taps under-25 trendsetters
Article Abstract:
The Tribe 25 youth panel of the direct marketing agency OgilvyOne Worldwide of New York forecast trends in the emerging youth market. The Tribe 25 provided strategic recommendations on new products for the clients such as AT&T Corporation, Motorola and others.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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Startup builds podcast ad network
Article Abstract:
Newly started mobile marketing firm Podbridge is concentrating on podcasts for enhancing its advertising networks. This technology will enable publishers in keeping a check on total advertising views.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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