Privacy: the next big opportunity for marketers
Article Abstract:
The increasing identity theft crimes in marketing firms are discussed. Several data companies in the United States are found to be handing over consumer details to criminals.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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5 ways to waste money with PPC
Article Abstract:
The mistakes done by firms during using pay-per-click advertising are presented. The solutions to avoid these mistakes are also provided.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
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