Arch rivals join forces to usher in Bt corn technology

Article Abstract:

Northrup King Co. collaborated with Ciba Seeds to develop then market Bt corn technology with an eye towards potential profits to be reaped from the alliance. Northrup King director of product management Jack Bernens indicated that the alliance needed farmers to try the technology. Northrup King sought to improve the positioning of its conservative brand as a dominant seed technology provider. Ciba Seeds invested a whopping $3 million into the project at a time when it held just 3% of market share. Ciba Seeds corn product manager Dan Hinderliter noted that the company took a huge risk with that investment.

Alliances, partnerships, Licensing/Sales Agreements, Seeds NEC, Nursery and Floriculture Production, Seeds, Article, Ciba-Geigy Corp. Ciba Seeds, Northrup King Co.

---

Information access

Article Abstract:

The increasingly sophisticated ag business market demands that companies raise the level of their services in order to keep their clients. Providing accurate and up-to-date information in an easily accessible manner is one method of improving customer relationship that goes a long way towards customer retention. The advent of electric commerce in the ag business sector has given companies a wealth of new data on their customers that can be effectively combined with conventional marketing techniques.

Marketing, Social procedures

---

Construction under way on facility to make plastic from corn

Article Abstract:

Cargill Dow is building the first world-class manufacturing plant that will make plastic materials from corn. The multi-million facility, which is located in Omaha, NE, is expected to be ready for operations by 2002. Cargill's latest facility, which will use 40,000 bushels of corn for its daily operations, will make use of a process known as NatureWorks PLA to create a new polymer that can be used as candy wrappers, food containers, cups, furnishings or even clothing.

New capacity, new plant construction, Plastic Materials, Plastics Material and Resin Manufacturing, Plastics

Similar abstracts:

• Abstracts: Federal government initiatives and the foundations of the information technology revolution: lessons from history
• Abstracts: Unemployment responses to 'skill-biased' technology shocks: the role of labour market policy. Qualifying for unemployment insurance: an empirical analysis
• Abstracts: Incentives in organizations. An introduction to vote-counting schemes. An introduction to applicable game theory
• Abstracts: Stock-returns and inflation in a principal-agent economy. Cointegration test of the monetary theory of inflation and forecasting accuracy of the univariate and vector ARMA models of inflation
• Abstracts: On kin groups and wages in the Ghanaian labour market. Technology, labour characteristics and wage-productivity gaps

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.