Forecast
Article Abstract:
Forecasts of sales of health and beauty aids consider age and income factors. Sales are hurt by consumer perception of beauty aids as extravagant, plus doubts about their effectiveness. Women between 15 and 54 years of age constitute the most likely targets for marketing efforts.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
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The future
Article Abstract:
Makers of mass market fragrances are expected to bring out new brands and target younger women as consumers. Consumers are encouraged to use a variety perfumes according to the occasion. The producers of classic fine perfumes continue advertising to retain their market share.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
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The Future
Article Abstract:
The U.K. market for women's bodycare products is expected to evolve and grow. New women's magazines, digital television, the Internet, more personal disposable income, and the increased number of working women are the determinants of this growth.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
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