Learning how to ad; corporate marketing pros are moving into law firms and bringing cutting edge sales techniques to the firm
Article Abstract:
The trend for law firms to update marketing strategies by employing marketing directors who are often corporate marketing pros is discussed. Some of the marketing skills for firms unwilling to hire a full-time director are also discussed.
Publisher: American Bar Association
Publication Name: ABA Journal
Subject: Law
ISSN: 0747-0088
Year: 2001
United States, Management, Marketing, Client development
Publication Name: ABA Journal
Subject: Law
ISSN: 0747-0088
Year: 2001
User Contributions:
Comment about this article or add new information about this topic:
Law firms in hiring heaven: a tight economy means highly qualified applicants are easier to find
Article Abstract:
The slumping economy is working to the benefit of law firms that are looking to hire new associates. They have an unusual number of well-qualified candidates to choose from. Many do not have to focus on recruiting to the same degree they once did.
Publisher: American Bar Association
Publication Name: ABA Journal
Subject: Law
ISSN: 0747-0088
Year: 2003
Legal services, Attorneys, Offices of Lawyers, Personnel administration, Human resource management, Lawyers, Recruiting, Company personnel management, Industry hiring
Publication Name: ABA Journal
Subject: Law
ISSN: 0747-0088
Year: 2003
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: Law firms
Similar abstracts:
- Abstracts: Reaching out to rural communities; through grants and fellowships, pro bono efforts are moving beyond urban areas to help those clients in need of legal services
- Abstracts: Patent war pending; court to hear case that makes infringement claims more difficult. A holiday remembrance
- Abstracts: Suit: death defense is a sham; claim is Fla. provides lawyers but makes it so they can't save inmates. Justices struggle with a 'Lemon;' landmark church-state ruling needs updating - but how?
- Abstracts: Spreading the wealth: diversification decreases risk and solidifies a portfolio - but don't overdo it. Weighting for profits; buy/sell strategy maintains portfolio mix and minimizes tax bite
- Abstracts: Checking up on charities; donating to needy organizations should be a feel-good, so get the facts first. Safe harbor over time
This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.