Promotional breakdown
Article Abstract:
Television broadcasters have increased the number of programming and corporate promotions. As of August 2000, Sky One and the British Broadcasting Corporation have aired the most promos.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2000
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Humour failure
Article Abstract:
The success of marketing American and British television programs is discussed. The problem with remaking American television formats for British television audiences is analyzed.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 1999
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Make drama without crisis
Article Abstract:
The programming of drama for independent television is discussed.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2000
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